How to Create Personalized Videos Using Synthesia: A Practical Guide

Personalized video communication is a powerful tool for engaging audiences, strengthening relationships, and enhancing marketing efforts. With Synthesia, the process of creating customized videos is straightforward and accessible. Here's a step-by-step guide on how to harness the potential of Synthesia's Script Variables and "Create Video from Template" API:

1. Craft Your Video

Begin by creating a baseline video using Synthesia's video editor. This video will serve as the foundation for your personalized content. Ensure that your video accurately reflects the message you want to convey.

In the script editor, identify the elements of your video that you want to personalize. Replace these elements with variables using the syntax: {{variable_name}}. For example, transform a generic greeting like "Hello, and welcome to this update" into "Hello {{Name}}, and welcome to this {{Company}} update."

2. Generate Your Template

Once you've added variables to your script, generate your video template using Synthesia. This step is essential for enabling the creation of multiple customized videos programmatically.

3. Utilize the Template

With your template created, you can now generate personalized videos using Synthesia's API. Follow these steps:

• Obtain your Synthesia API Key and Template ID from User Settings/Integration and Library/Templates respectively.

• Replace the placeholders in the code snippet provided below with the desired values for your variables (e.g., Name, Company).

curl --request POST \
     --url https://api.synthesia.io/v2/videos/fromTemplate \
     --header 'Authorization: [API KEY]' \
     --header 'accept: application/json' \
     --header 'content-type: application/json' \
     --data '
{
 "test": "true",
 "visibility": "private",
 "templateId": "[TEMPLATE ID]",
 "templateData": {"Name": "Jay", "Company": "AI Works"}
}
'

• Execute the code snippet (e.g., through the terminal on a Mac) to generate your personalized videos.

• Allow some time for Synthesia to process the request and generate the videos.

By following these steps, you can leverage Synthesia's capabilities to create personalized videos efficiently and effectively. Whether you're sending customized messages to clients or tailoring content for specific audiences, Synthesia empowers you to deliver impactful video communication with ease.

Start creating personalized videos today and explore the endless possibilities for engaging your audience and achieving your communication goals.